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GET
/
analytics
/
overview
Analytics Overview
curl --request GET \
  --url https://api.kakiyo.com/v1/analytics/overview \
  --header 'Authorization: Bearer <token>'
{
  "summary": {
    "totalCampaigns": 15,
    "activeCampaigns": 8,
    "totalProspects": 1250,
    "totalQualified": 89
  },
  "metrics": {
    "conversionRate": 7.12,
    "responseRate": 18.72
  }
}

​
Overview

Get comprehensive analytics and performance metrics for your entire team. This endpoint provides a complete dashboard view of all campaigns, agents, prospects, and key performance indicators.

​
Use Cases

  • Dashboard Creation: Build comprehensive analytics dashboards
  • Performance Monitoring: Track team-wide performance metrics
  • Reporting: Generate executive summaries and reports
  • Trend Analysis: Monitor activity trends over time

​
Response Structure

The response includes four main sections:

​
Summary Statistics

  • Total campaigns (active, paused, completed)
  • Agent metrics (total and active agents)
  • Prospect metrics (total, qualified, responses)

​
Performance Metrics

  • Conversion rates and response rates
  • Average messages per prospect
  • Qualification rates

​
Activity Metrics

  • 24-hour activity summary
  • Weekly activity trends

​
Campaign Breakdown

  • Individual campaign performance
  • Status distribution

​
Example Response

{
  "summary": {
    "totalCampaigns": 15,
    "activeCampaigns": 8,
    "pausedCampaigns": 5,
    "completedCampaigns": 2,
    "totalAgents": 3,
    "activeAgents": 2,
    "totalProspects": 1250,
    "totalMessages": 3420,
    "totalQualified": 89,
    "totalAnswers": 234,
    "totalClosed": 45
  },
  "metrics": {
    "conversionRate": 7.12,
    "responseRate": 18.72,
    "averageMessagesPerProspect": 2.74,
    "qualificationRate": 38.03
  },
  "activity": {
    "last24Hours": {
      "messages": 45,
      "qualified": 3
    },
    "lastWeek": {
      "messages": 312,
      "qualified": 18
    }
  },
  "campaigns": [
    {
      "id": "campaign_123",
      "name": "Q4 Enterprise Outreach",
      "status": "active",
      "prospects": 150,
      "messages": 420,
      "qualified": 12,
      "answers": 35,
      "conversionRate": 8.0,
      "responseRate": 23.33
    }
  ]
}

​
Testing Example

curl -X GET "https://api.kakiyo.com/v1/analytics/overview" \
  -H "Authorization: Bearer YOUR_API_KEY" \
  -H "Content-Type: application/json"

// JavaScript/Node.js
const response = await fetch('https://api.kakiyo.com/v1/analytics/overview', {
  method: 'GET',
  headers: {
    'Authorization': 'Bearer YOUR_API_KEY',
    'Content-Type': 'application/json'
  }
});

const analytics = await response.json();
console.log('Team Analytics:', analytics);

# Python
import requests

response = requests.get(
    'https://api.kakiyo.com/v1/analytics/overview',
    headers={
        'Authorization': 'Bearer YOUR_API_KEY',
        'Content-Type': 'application/json'
    }
)

analytics = response.json()
print('Team Analytics:', analytics)

​
Key Metrics Explained

​
Conversion Rate

Percentage of prospects that became qualified leads out of total prospects contacted.

​
Response Rate

Percentage of prospects that responded to outreach messages.

​
Qualification Rate

Percentage of responding prospects that were marked as qualified.

​
Average Messages Per Prospect

Average number of messages sent per prospect across all campaigns.

​
Best Practices

  1. Regular Monitoring: Check analytics daily to identify trends
  2. Performance Comparison: Compare metrics across different time periods
  3. Campaign Optimization: Use data to optimize underperforming campaigns
  4. Resource Allocation: Allocate agents based on performance metrics

Authorizations

​
Authorization
string
header
required

Bearer authentication header of the form Bearer <token>, where <token> is your auth token.

Response

Analytics overview retrieved successfully

​
summary
object
​
metrics
object