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This guide is for dashboard users. Every step below happens inside the Kakiyo dashboard. No code or API calls required.
AI Builder is the fastest way to get started with Kakiyo. Instead of manually creating offerings and prompts, the AI Builder analyzes your business and generates everything for you. You can launch your first campaign in under 5 minutes.

How to Access AI Builder

  1. Log in to the Kakiyo dashboard.
  2. If this is your first time, the AI Builder wizard appears automatically after account creation.
  3. If you’ve already set up, you can access AI Builder from the Offerings page by clicking Create with AI Builder.

This method analyzes your website to automatically extract your product information, value propositions, and target audience.

Step-by-Step

  1. In the AI Builder wizard, select Use my website.
  2. Enter your website URL in the input field (e.g., https://yourcompany.com).
  3. Click Analyze.
  4. Kakiyo scrapes your website and extracts key information:
    • Product or service description
    • Key features and benefits
    • Target audience signals
    • Value propositions
  5. Define your Goal — select your primary objective (e.g., book meetings, generate leads, drive sign-ups).
  6. Add your Link — the URL related to your goal (e.g., your Calendly link for booking meetings).
  7. Select your Language — the language you want to prospect in.
  8. The AI generates a complete Offering (product knowledge base) and a Prompt (AI agent behavior + first message template).
  9. Review the generated content in the preview panel.
  10. Edit any section if needed — you can adjust the tone, add details, or remove irrelevant information.
  11. Click Save to create the offering and prompt.
For best results, make sure your website has a clear product/service page with features, pricing, and value propositions. The AI extracts better content from well-structured pages.

Method 2: Three-Question Setup

If you don’t have a website or prefer a more guided approach, the AI Builder asks three strategic questions.

Step-by-Step

  1. In the AI Builder wizard, select Answer questions instead.
  2. Answer the three questions:
QuestionWhat to write
What do you sell?Describe your product or service in 2-3 sentences. Include the main problem it solves and who it’s for.
Who is your ideal customer?Describe your target audience: job titles, company size, industry, pain points.
What makes you different?Your unique value proposition — why should someone choose you over alternatives?
  1. Define your Goal — select your primary objective.
  2. Add your Link — the URL related to your goal.
  3. Select your Language — the language you want to prospect in.
  4. Click Generate.
  5. The AI creates a complete Offering and Prompt based on your answers.
  6. Review and edit the generated content.
  7. Click Save.
The more specific your answers, the better the generated content. Instead of “We sell software,” write “We sell an AI-powered LinkedIn outreach tool that automates personalized conversations for B2B sales teams targeting enterprise accounts.”

What AI Builder Creates

After completing either method, AI Builder generates:
Generated itemWhat it isWhere to find it
OfferingA knowledge base about your product that the AI uses to write relevant messagesOfferings in the sidebar
Context PromptRules for how the AI agent should behave (tone, boundaries, qualification criteria)Prompts in the sidebar
First Message PromptA template for the opening message with personalization variablesPrompts in the sidebar

After AI Builder: Test in the Sandbox

Before launching a real campaign, test the generated content in the Sandbox:
  1. Go to Campaigns in the sidebar.
  2. Create a new campaign using the offering and prompt that AI Builder generated (see First Campaign Setup).
  3. Open the Sandbox for that campaign.
  4. Simulate conversations by playing different prospect types (interested, skeptical, busy, already using a competitor).
  5. Adjust the offering or prompt based on the AI’s responses.
See Understanding the Sandbox for the full testing guide.

Editing AI Builder Output

The content generated by AI Builder is fully editable. You can:
  • Edit the Offering: Go to Offerings in the sidebar, click the offering, and modify any section.
  • Edit the Prompt: Go to Prompts in the sidebar, click the prompt, and adjust the context or first message.
  • Improve with AI: On both the Offering and Prompt editor pages, click the Improve with AI button to have Kakiyo suggest improvements based on best practices.

FAQ

Yes. You can create new offerings and prompts with AI Builder at any time from the Offerings page. Each run creates a new offering/prompt pair — it does not overwrite existing ones.
No. AI Builder can only scrape publicly accessible pages. If your product page requires authentication, use the Three-Question method instead.
This usually happens when the website doesn’t have enough product information on the main pages. Try the Three-Question method instead, or edit the generated content manually after creation.
Yes. AI Builder creates standard offerings and prompts. You can use an AI-generated offering with a manually written prompt, or vice versa. Mix and match as needed.

Last modified on March 11, 2026